Archive for the ‘Google’ Category

Bing Grows Faster Than Google

Since Bing’s debut in July, it continues to gain market share slowly. In August, Bing gained 0.4% of the search market, to achieve 9.3% of total search query volumes in the U.S. In the same month, Google’s market shared dropped by one point to 64.6% while Yahoo’s market share remained unchanged at 19.3%.

In comparison to other major search engines, Bing showed a steady growth of nearly a half-point market share gain every month for the past three months. Bing grew faster than Google for the first time in August, with a 31.9% annual increase in search queries compared to 21.6% growth for Google and 16.8% for Yahoo.

It is worthwhile to mention that while Bing might be growing faster than Google, Google still dominates the U.S. search market with 64.6% and the combine market share of Yahoo! & Bing is only 28.6%.

U.S. Core Search Share, August 2009 (Source: comScore qSearch)

Google 64.6% -0.1% m/m +1.3% y.y
Yahoo 19.3% 0.0% m/m -0.4% y/y
Microsoft 9.3% +0.4% m/m +0.9% y/y
AOL 3.0% -0.01% m/m -1.3% y/y
Ask 3.9% 0.03% m/m -0.4% y/y

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Google Dominates Internet Explorer, Bing & Yahoo! Lags Behind

From analyzing the data from Chitika, it seems that Google is still the preferred search engine even though Bing & previously MSN Live is set as the default search engine for Internet Explorer. Even with the Microsoft & Yahoo! search alliance, Bing will only have a total of 22% of all searches from Internet Explorer in comparison to Google’s 74.2% Internet Explorer web search.

ie-web-search

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Google, Bing & Yahoo! Search Data Overview

A closer examination at the search data for Google, Yahoo!, and Microsoft Bing reveals that Google dominates 65% of the U.S. search market. While at the same time, Yahoo and Microsoft combined sites produce 28% of the searches in the U.S. In terms of overall search users, Yahoo! and Microsoft has a 73.3% searcher penetration while Google has a 84.0% daily searcher penetration. Google on average generates 54.5 searches per month per internet user while Yahoo! and Microsoft produces 26.9 searches per person per month.

U.S. Search Market Overview for Top 3 Core Search Engines
June 2009
Total U.S. – Home/Work/University Locations
Source: comScore qSearch
  Searcher Penetration

Share of Searches Searches per Searcher
Total Core Search

100.0% 100.0% 70.5

Google Sites 84.0% 65.0% 54.5
Microsoft Sites + Yahoo! Sites(ombined) 73.3% 28.0% 26.9
Yahoo! Sites 56.5% 19.6% 24.5
Microsoft Sites 41.4% 8.4% 14.3
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Search Engine Preference Based on Operating Systems

Chitika analyzed 163,211,927 searches – a sample of the Chitika network’s search data from July 30th through August 16th – based on operating systems.

Search %: Google Yahoo Bing AOL Ask Total
Windows 78.54% 10.37% 8.01% 1.54% 1.55% 100%
Mac 93.00% 4.96% 1.13% 0.21% 0.70% 100%
Linux 94.61% 3.48% 0.77% 0.07% 1.07% 100%

dan-ruby-graph1

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Bing users more likely to click on ads

Chitika Network released a report that Bing users are more likely to click an ad on your site than Google or Yahoo users.

Ad Click are by search engine

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Tech Experts talk about the Bing & Yahoo! Search Deal

Erick Schonfeld (TechCrunch co-editor), Steven Levy (Wired Magazine), and Nick Wingfield (The Wall Street Journal) discusses the Microsoft/Yahoo search deal with Charlie Rose.

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Google’s “Chrome” to compete with Microsoft?

As has been reported over the last week or so, Google is working on developing a web-based operating system, and making it available to users for FREE!! Its also been said that the new system might be ready as early as 2010….

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Bing stays ahead of Google: adding Twitter to search results

Today, Bing introduces Twitter postings as part of its search results. When you search for these folks names in association with Twitter, you’ll see their latest Tweets come up in real time on Bing’s search results. It is a very strategic & intelligent move to add twitter postings as part of Bing’s search results…

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Bing Advertises On NYTimes, Google Powers Search

June 30, 2009, Bing advertises on NYTimes.com. As can be seen in the picture below, anyone visiting NYTimes.com will now see an ad for “Bing”. This seems like a very good decision because….

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Google VS Bing: A report from the Catalyst Group

Here is a document from the Catalyst Group. It is a report summarizing the study performed on 12 individuals who were asked to use both Bing & Google.

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Compare your search: Bing vs Google vs Yahoo

A blind test to see which search engine you actually prefer in terms of search results. Whether it be Bing, Google, or Yahoo!

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