Google, Bing & Yahoo! Search Data Overview

BingDevelop — Tue, 25 Aug 2009 04:34:13 +0000

A closer examination at the search data for Google, Yahoo!, and Microsoft Bing reveals that Google dominates 65% of the U.S. search market. While at the same time, Yahoo and Microsoft combined sites produce 28% of the searches in the U.S. In terms of overall search users, Yahoo! and Microsoft has a 73.3% searcher penetration while Google has a 84.0% daily searcher penetration. Google on average generates 54.5 searches per month per internet user while Yahoo! and Microsoft produces 26.9 searches per person per month.

U.S. Search Market Overview for Top 3 Core Search Engines June 2009 Total U.S. – Home/Work/University Locations Source: comScore qSearch
	Searcher Penetration	Share of Searches	Searches per Searcher
Total Core Search	100.0%	100.0%	70.5
Google Sites	84.0%	65.0%	54.5
Microsoft Sites + Yahoo! Sites(ombined)	73.3%	28.0%	26.9
Yahoo! Sites	56.5%	19.6%	24.5
Microsoft Sites	41.4%	8.4%	14.3

Search Engine Preference Based on Operating Systems

BingDevelop — Sat, 22 Aug 2009 17:36:13 +0000

Chitika analyzed 163,211,927 searches – a sample of the Chitika network’s search data from July 30th through August 16th – based on operating systems.

Search %:	Google	Yahoo	Bing	AOL	Ask	Total
Windows	78.54%	10.37%	8.01%	1.54%	1.55%	100%
Mac	93.00%	4.96%	1.13%	0.21%	0.70%	100%
Linux	94.61%	3.48%	0.77%	0.07%	1.07%	100%

BingDevelop » Search Data

Google, Bing & Yahoo! Search Data Overview

Search Engine Preference Based on Operating Systems